Each week, we feature one of our quality merchants. This week: essentialapparel.com

Did you know that 75% of women wear the wrong size bra? The mistake many women make is settling for a bra that's close enough, rather than scoring one that's perfect. How to know if you've got an ideal size? The most important consideration is comfort.

First, you need to find your correct size.

TAKING YOUR MEASURE

Not only will a properly fitted bra feel more comfortable, but correct lingerie underneath your clothes will make them fit and look better.

1. Stand straight and relax. Don't inhale and expand your rib cage as if you’re
     about to blow out candles.

2. Using a soft tape measure, measure all the way around your body, placing the
     tape measure right beneath your breasts.  Add five to that number, rounding it
     up as necessary to the next even number. 

     For example, if you measured 301/2”, add five” (35 1/2) and round up to 36”.
     That's your "band size."

3. Now,  while wearing a bra, measure completely around the fullest part of your bust
     without pulling tight.  Make sure the tape measure goes around your entire back.
     Record this number. For example: 38.

4. Subtract this number from your band size (38-36=2).
   The result will indicate your appropriate cup size.  Use the guide below:

0=AA
1=A
2=B
3=C
4=D
5=DD
6=DDD

   (Our example would wear a size 36B.)

Once you find the right bra size, choose from our top quality selection of brand name bras. Click Here to begin shopping. Enjoy!